The AGAO+ wants you to buy local

Sarah Rennie – LJI reporter

Members of the Association des Gens d’Affaires d’Ormstown et des Environs (AGAO+) gathered for a networking event on February 4. The topic was to have been the MRC du Haut-Saint-Laurent’s new economic development and employment plan; however, echoes of the Trump administration’s tariff threat reverberated through the room.

“We certainly talked about it, and I think everyone is worried,” says AGAO+ president Philippe Besombes, who suggest that while there is concern, many of the association’s 80 members believe this uncertainty represents an opportunity to reposition local businesses.

In a post on social media, Besombes joined the many voices calling on consumers to prioritize products made in the Haut-Saint-Laurent, Quebec, or Canada while boycotting American-made goods. He suggests these practices will help to counter potentially volatile measures imposed by the U.S. government while promoting new internal markets within Canada.

“There is often a perception that buying local means more expensive products, but that is not true. More often, these are products that are not necessarily more expensive, and of better quality, made close to home, by local people,” Besombes explains. “We should be proud to buy these products,” he continues, suggesting that while there is a certain element of patriotism or pride to buying local, this practice is also about belonging and being part of a community.

There is also a clear ecological argument to be made for buying local. Consumers can significantly reduce their carbon footprint simply by increasing the amount of locally grown food they consume. Buying products that are made and sold nearby also encourages short shipping circuits, which eliminate the middleman and much of the transport costs. Besombes cites the Huntingdon County Farmer’s Market as a good example, as well as the many community-supported agriculture options for organic vegetables across the region. He says area grocery stores are also stocking more local products on their shelves.

Besombes says, “We all have a role to play” in determining how we ride out the next few years, which could be difficult. “On many levels, we’re going to be affected,” he surmises. “Which is why I think we should seize this as an opportunity to try to change certain things.”

The AGAO+ is also looking into how it can better support area businesses as they prepare to weather what feels like a coming storm. The association launched a workshop and training program last year for local entrpreneurs, which will continue this year with a focus on marketing, product positioning, and leveraging social networks. Networking opportunities and events are also organized throughout the year, which regularly draw over forty members.

“Our members really appreciate the opportunity to talk to each other,” says Besombes. “They feel less alone, less isolated,” he explains, while pointing out that the popularity of the networking activities is evidence that area entrepreneurs are looking for reasons to come together. This is important, he insists, because the ability to network and see what others are doing will help local businesses and entrepreneurs to better adapt within a difficult or changing economic climate.

Besombes says the association is always open to new members and is especially looking to recruit farmers and agricultural entrepreneurs from across the Haut-Saint-Laurent and neighbouring municipalities. More information is available online at agaoplus.com.

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